Explainer Video Tips
We are seeing a greater need for businesses to create video content for the web, Youtube is after all the most used search engine after Google. There are many types of videos that businesses may want to choose for their web content, one of the most popular being the “Explainer Video”. These videos explain a […]
What’s Working with Instagram Advertising?
You may have used Instagram personally, or at the very least heard about it as a new social media channel. Did you know that more and more businesses are using Instagram as a marketing channel?-it’s true! We are seeing Instagram trend as a new platform for advertising and targeting, many companies that once wouldn’t have […]
Business Facebook Pages Do’s and Don’ts
The society we live in today is constantly connected online. That being said, this creates a hub of communication for organizations of all sizes. If used correctly, sites like Facebook can streamline an organization towards successfully connecting with, and building relationships with current and potential customers. It is important to note that online sites, such […]
Why You Need More Reviews (And How to Get Them)
If you own a business, especially a small or local one, than you have probably wondered how reviews on sites like Google, Yelp, Angie’s List, and Facebook can help your business. You may have also wondered, or even tried, to get more customers to review you. More often than not, when small businesses attempt to […]
Harness the Power of Facebook Ad Targeting
Are you advertising on Facebook? Although many business owners were upset that Facebook essentially made their business platform pay to play, it turned out to be worth the cost for many companies. They are reaching audiences they otherwise can’t reach with traditional media. And they don’t just get people to “like their page,” but actually […]
5 Tips for Taking Your Social Media to the Next Level
You are not a beginner anymore. You know Facebook, know how to properly format your posts, how to respond to comments and where to find engaging content to post. You might even know about the conversion tracking pixel and have been using it to track the success of your boosted posts. But what’s next? Do […]
What to Do About Negative Online Reviews
Whether you want it or not, your business is already online. Various listings on social networks and online directories are often created without your knowledge through data collection and user input. For example, if your employee lists your company name as a workplace, Facebook may create a business listing for you. Similarly, online data aggregators […]
5 Facebook Mistakes That Hinder Your Marketing Success
So your business is on Facebook? Five years ago you would have been ahead of the game, but in this day and age you are just another small fish in a big pond. But before we can talk about how to stand out, let’s master standing first. And by “standing” we mean having a strong […]